How to Use Live Video to Create FOMO
By Ian Anderson Gray with May King Tsang
Confident Live Marketing Podcast
Episode 23
Duration: 35 minutes 15 seconds
Episode Theme: Content & Marketing
October 25, 2019
I just can't wait to have my good friend May King Tsang on the show to talk about how you can use video and live video to make people want to come to your workshop, conference or festival. She's the Queen of generating FOMO - the Fear of Missing Out.
We’ve talked a lot about Fear being a negative thing. So is the Fear in FOMO ok? And how can live video encourage people to come to your event?
Sponsors
Watch Episode 23
About May King Tsang
May is a FOMO* Creator : helping conferences, workshops, festivals and summits to sell out by creating excitement beyond the four walls, on Social Media with the aim of encouraging viewers of my client's Social Media content to book onto the next conference, workshop, festival or summit.
Subscribe Now
2 Comments
Leave a Comment
You must be logged in to post a comment.
I really enjoyed this episode with May King. She has identified a niche where live video is of real benefit to event organisers. Delegates will benefit from her capturing the event while they concentrate on the speakers, the speakers will benefit from having their content shared in real across social media and the organisers will showcase their ability to put on a show. It’s a triple whammy in my book. Ian and May KIng have a real rapport which shines throughout the interview.
(PS: I loved the intro with the small people!)
Thanks so much, Amanda. May King is great, isn’t she? And glad you liked the intro – we have a lot of fun with that!