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What is a Live Video Streaming Tool?

By Ian Anderson Gray

Confident Live Marketing Podcast

Episode 42

Episode Theme: Tech & Gear

March 6, 2020

EP 42 - Blog Image

I’m off to Social Media Marketing World in a couple of days, but before I go, I wanted to share the first part of a new series on live video streaming tools. This goes with my new article on the top live video streaming tools for 2020

Recently I published a mega-article called The Top Live Video Streaming Tools.

In this episode I go through what a live video streaming tool is, including…

  • The confusion of all the tools
  • Why you might need a live video streaming tool
  • What is RTMP and what are APIs?
  • The advantages of going live natively
  • Broadcasting live from your phone or computer - the pros and cons
  • The 8 types of live video streaming tools

Watch Episode 42

Brought to you by Restream & Content 10X

Restream

Restream is the complete multi-streaming suite for entrepreneurs. With Restream you can stream to multiple platforms all at the same time. They have a plethora of destinations including LinkedIn Live, Facebook Live, YouTube Live, Twitch, Periscope and so much more. You can stream from another tool to Restream and Restream will take care of the multi-streaming for you really easily. Or you can broadcast directly from Restream.

Restream also has chat, analytics and a scheduler. With the chat service you can view and engage with your audience from all the destinations you stream to.

I've been really blown away by the Analytics section - this shows your stream metrics - now many viewers, watched minutes, new followers and more. And finally, the scheduler allows you to broadcast pre-recorded video live.

Content10X

Content 10x are experts in content repurposing. They provide a full end to end repurposing service - taking one piece of content and repurpose it to explode it across the internet… saving you time and building your business. They also have an awesome blog and podcast packed with great advice on all things repurposing. And now, Amy (the founder of Content10X) has a book.

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The Confident Live Marketing Show

The Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.

It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.

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About Ian

Ian Anderson GrayIan is the founder of the Confident Live® Marketing Academy and helps entrepreneurs to level up their impact, authority and profits by using live video confidently. Seriously Social is a blog focussed on live video and social media tools. He’s an international speaker, trainer, teacher and consultant.

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