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Studio Setups: Behind the Scenes with Mike Russell

By Ian Anderson Gray with Mike Russell

Confident Live Marketing Podcast

Episode 218

Duration: 27 minutes 37 seconds

Episode Theme: Tech & Gear

Full Transcript

May 15, 2024

CLMP 218 Mike Russell Blog Post

Have you ever wondered how top creators design their content creation studios to boost productivity?
What must-have gear do the most successful creators swear by?
How can you transform your studio space to reflect your personal flair and maximise creativity?

In this episode of the Confident Live Marketing Podcast, we uncover the secrets behind high-end studio setups with the help of Mike Russell, founder of Creator Magic and a YouTuber specialising in AI tools for content creators. Mike's expertise in integrating AI with creativity and his background in radio makes him the perfect guest to explore this fascinating topic.

Mike Russell is not just any guest; he’s an Adobe Certified Professional and the Creative Director at Music Radio Creative. His combination of technical know-how and creative flair makes this episode a treasure trove for anyone looking to elevate their content creation game. We’ll dive into his unique tech and gear setup, explore his audio and video equipment, and learn how he personalises his workspace to boost creativity and productivity.

In this episode:

[0:00] – Welcome to the Confident Live Marketing Podcast
[0:45] – Introducing Mike Russell: The AI and Audio Expert
[1:23] – Diving Deep into Mike’s Unique Tech and Gear Setup
[7:55] – Exploring the World of Cameras and Content Creation
[13:29] – The Magic of Lighting in Video Production
[16:05] – The Powerhouse Behind the Scenes: Computer and Software Insights
[22:29] – Personalising Your Creative Space for Maximum Productivity
[24:38] – Quickfire Round: Getting to Know Mike Better
[26:06] – Wrapping Up and Where to Find Mike Online

Choosing the Right Gear

One of the standout moments in this episode is when Mike delves into his gear choices. From microphones to cameras, Mike has an arsenal of high-end equipment that he swears by. He talks about the importance of investing in quality gear to ensure your content stands out. For instance, Mike’s microphone of choice offers crystal-clear audio, essential for anyone serious about content creation. He also shares tips on selecting the right camera, emphasising that you don’t need to break the bank to get started.

Integrating AI for a Creative Edge

Mike’s expertise in AI tools is a game-changer for content creators. He explains how AI can streamline your workflow, making tasks like editing and content planning more efficient. By integrating AI into your creative process, you can focus more on producing high-quality content and less on the mundane tasks that can bog you down. Mike provides real-world examples of using AI tools to enhance his productivity and creativity, offering listeners actionable insights they can apply immediately.

Personalising Your Studio Space

Another episode highlight is Mike’s discussion of the importance of personalising your creative space. Your studio should reflect you, a place where you feel comfortable and inspired. Mike shares how he has customized his workspace with personal touches that boost his creativity and productivity. Whether it’s adding unique décor elements or setting up the perfect lighting, these personal touches can make a significant difference in your work.

What’s your biggest challenge with setting up your content creation studio? Share your thoughts in the comments section below, and don’t forget to subscribe to the podcast for more valuable insights!

🎤 Mike Russell’s Gear:

Audio & Microphones:

  • Microphone: Neumann U87
  • Boom arm: RODE PSA1
  • Audio Interface: UA Apollo Twin X for mic processing
  • Mixer:  Mackie DLZ Creator


  • Main Camera: Sony Alpha a6300
  • Secondary Camera: Sigma 30 mm F1.4
  • Teleprompter: Elgato Prompter

Other Gear:

  • Computer: Mac Studio
  • Streaming Tool: OBS Studio
  • Lights: Elgato Key Light & Elgato Key Light Air
  • Switchers: Elgato Stream Deck
  • Headphones: Beyerdynamic DT 770 PRO X
  • Desk: Big wooden desk!
  • Other: Kensington Expert Trackball

Behind the Scenes:

Watch Episode 218


About Mike Russell

Mike Russell, Founder of Creator Magic, is a YouTuber with a channel on AI tools for content creators. He's also an Adobe Certified Professional, and at Music Radio Creative, he innovates as Creative Director, blending AI with creativity. Tune into his channel for up-to-date AI insights.


[0:00] Welcome to the Confident Live Marketing Podcast with Ian Anderson Gray. Helping you level up your impact, authority, and profits through the power of confident live video. Optimize your mindset and communication. And increase your confidence in front of the camera. Get confident with the tech and gear. And get confident with the content and marketing. Together, we can go live!

[0:30] Ian: Hello and welcome to the Confident Live Marketing Podcast. My name's Ian Anderson Gray. This is episode 218. And in this season, we're going behind the scenes, looking at studio setups of fantastic creatives, entrepreneurs and business owners. in today's episode, I'm very excited to have a returning guest.

[0:49] It is The fabulous Mike Russell, who is founder of Creator Magic and is a YouTuber with a channel on AI tools for content creators. He's also an Adobe certified professional and at Music Radio Creative, he innovates as creative director, blending AI with creativity. Tune into his channel for up to date AI insights and welcome to the show.

Ian Anderson Gray

Ian is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He's founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.