Live Video: Lessons from Traditional Broadcasting with Steve Dotto
By Ian Anderson Gray with Steve Dotto
Confident Live Marketing Podcast
Episode 34
Duration: 51 minutes 24 seconds
Episode Theme: Content & Marketing
January 10, 2020
What can we learn from traditional broadcasting such as TV when it comes to Live Video? In today's show, I'm joined by veteran broadcaster, Steve Dotto from Dotto Tech.
Steve has become a great friend over the years, and we've spoken at a few of the same conferences in Ireland and the USA. He also sings, and we've been part of the Social Media Marketing World musical each year.
But I've got Steve on to talk about what lessons we can learn from traditional broadcasting because Steve has had over 16 years experience hosting and producing a nationally syndicated TV show. He now hosts a very popular YouTube channel. Excited to have him on!
We Cover…
- How did we meet?
- Why live video?
- Do you get nervous when going live? Any tips?
- What have been your video disasters (whether live or not) and how did you learn from them?
- What are the main differences between traditional TV broadcasts and live video now?
- What are the advantages in live video over traditional broadcasts?
- From a content and structure point of view – what can we learn from traditional broadcasts?
Resources
Watch Episode 34
About Steve Dotto
Steve Dotto is Canada's most respected geek. For over 16 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology.
Steve has a passion for understanding the social impact of technology and is a very popular keynote speaker.
On YouTube, Steve focusses on two audiences - a traditional "How To and Productivity" stream, which follows his TV tradition, and a focus on encouraging GenX and Baby Boomers to engage and provide leadership in the online world.