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Launch Your Live Show

Launch Your Facebook Live Show
with Success


The next Launch Your Live starts in February 2021
This live training happens over two weeks.

It only happens 4 times per year for a limited number of people.


A professional and consistent on Facebook Live show will help you level up your impact, authority & profits. It's an amazing way to grow your audience and build a community, as well as increase your engagement and reach on Facebook.

But not only that, once you've launched, you can turn it into a powerful content repurposing machine and turn it into a podcast, blog posts, social media videos and so much more!

The problem is that there are challenges along the way that stop people from launching their show. Do these resonate with you?

  • CHALLENGE 1: Camera Mindset, Confidence & Fear
  • CHALLENGE 2: Live video Tech & Gear
  • CHALLENGE 3: Live Video Promotion & Content Marketing Shere

...But it doesn't have to be that way!

Join me for this 10-day course so that you can launch your Facebook Live Show with confidence!

You'll learn...

How to Plan your Facebook Live Show

Create your Facebook Live Show Strategy

How to build your Live Video Studio (Tech & Gear)

How to position yourself on camera, backgrounds & lighting

Everything you need to know about a Facebook Live

How to Increase Your Confidence when you go live

Improve your posture, diction and energy while being authentic

How to use Facebook Live Producer

How to use the top live video tools to stream a professional live show

Bring in guests to your live video show

The 5 Ps of live video: Planning, Pre-promotion, Production, Post-promotion & Repurposing

And, you'll spend a whole 5 days practising in the friendly members' Facebook group!






Lesson 1: The Basics

Introduction to Facebook Live, Facebook Premiers, Other live video platforms

Lesson 2: Planning

Planning your Facebook Lives. Working out your personal branding, audience, your "Why & What", where you'll broadcast to and how.



Lesson 3: Tech & Gear

Gear: What you need, computer vs smartphone, gear & building your live video studio

Lesson 4: Preparing to Go Live

Aspects of a Facebook Live post, different show formats, Knowing what to say, replay & live audiences and structure & engagement



Lesson 5: Confident Live Warmup Formula

Getting over the fear of live, relaxed body, posture, breath control, pitch interest, diction & energy and heightened authenticity (be authentic with better communication).



Lesson 6: Facebook Live Producer

Introduction to Facebook Live producer, going live vs scheduling, complete walkthrough including poll and question options.

Lesson 7: Live Video Streaming Tools

Including why use a tool? Different types of tools. Individual walkthroughs of the top live video streaming tools.



Lesson 8: The 5 Ps of Live Video

Introduction to the 5 Ps, Planning, Pre-promotion, production, post-promotion and repurposing.


Time to get putting the theory into practice in the members' community! Practice going live in the group, and get support from myself and the other members. We'll have live video challenges, masterclasses and ongoing support.


About Ian

I'm the founder of the Confident Live Marketing Academy and the host of the Confident Live Marketing Podcast. I help entrepreneurs to level up their impact, authority and profits by using live video confidently.

I've worked with clients all around the world with camera confidence, live video studio set up and more. I'm a regular speaker at conferences including Social Media Marketing World, Content Marketing World, InfoShare and New Media Europe.

I work closely with some of the top live video tool companies out there including Restream and Ecamm Live.

As well as being a geek, husband, and dad to two kids, I also trained a professional singer. I've sung professionally throughout the UK, and I teach singing at the Junior department of the Royal Northern College of Music.

Frequently Asked Questions

How long does the course last?

The actual course is drip-fed over 5 days (Monday - Friday). The second week is for you to practice what you've learnt in the course.

How long will I have access for?

You'll have lifetime access to the training. The Facebook members' group will be available for 4 months, after which it will be archived. However, you will still be able to access the group in a read-only state after that.

Can I practice going live?

Absolutely! The key to learning is by actually practising what you've learnt. This is vital if you are actually going to launch your Facebook Live show. Which you will do! So, the last 5 days are dedicated to you practising going live in the safe and friendly members' Facebook group.

What time are the live calls?

The live calls happen daily Monday-Friday in the first week at 4PM UK / 11 AM EST / 8 AM PST

These will be available for replay in the group.

Do I need to come to the live calls?

No, you don't need to. The course is drip fed over the first 5 days, and you can work on this in your own time. However, do try and make the live calls if you can. In these, I'll go over the work and be able to demonstrate and go over techniques. There will also be time for questions. If you can't make the live calls, then you can always catch the replays.

Do I need to be Available over the two weeks?

You'll get so much more out of the course if you do block out the two weeks in your schedule. But, all the course modules will be available to you to go through in your own time. So it's completely up to you!

I'm shy or not that confident. Is this course still going to be OK for me?

Yes! This course isn't just for confident people. It's aimed to help all people to confidently communicate whilst being themselves. The Facebook members' community is a safe place and you'll soon increase your confidence!

I'm a Mac user. I'm a PC user. Does it matter?

This course is platform agnostic. You'll be able to launch your course whether you have a Mac or a PC. I cover the popular live video tools in this course.